Launch Your Product Into Your Customers’ Inboxes

Correct product launching can be one of the most difficult parts of running your online business. There are so many different experts giving so much advice that it can be very hard to figure out what to use in order to have a product launch that will get you money at the end of the day instead of at the end of the week… or month…. Or whenever… However, there are some solid ways of making a successful product launch and one of them is by launching your product straight into the inbox of your customers. There are a few ways of doing this and they all work well for letting people know what’s going on and sparking interest.

1. The tried and true: Send out a mass email to everyone on your customer list telling that that you’ll be launching a new product. Try to give as specific a date as possible and make it a few days in advance. That way, you’ll have people counting down the days til the release of the product and they’ll be in a better mind frame to buy it when it comes out. However, if you do it too much in advance, then you’ll just have people forgetting when the product was to be launched and thus nothing will get up in the air. Three or four days to a week is usually the best time frame to whet the appetite and get people slavering.

You can also send out daily emails with a countdown, but very careful to not do these too far in advance either or you’ll annoy your customers. And make sure that the message is appropriately mysterious so that people are wondering what you’re counting down to. The same time frame as the email applies, just a few days to a week in advance.

2. A newsletter. If you have a running newsletter with a decent subscription list, then you do the announcement of your product launch in this medium. You can either come out and say that you have a new product coming out in X number of days and lay out what it is or be more mysterious. Or, if you really want to be cryptic, simply put a countdown at the top or bottom of the newsletters coming before the product launch and get people buzzing about it.

3. An e-card. While not usually thought of, you can design an e-card to let everyone on your mailing list know about the big event. This is a more labor intensive way to do it since it will demand more creativity, but it is also more memorable for it. You can also send regular e-invites or e-posters; whatever you feel will showcase the big event best.

There’s no reason why your product launch shouldn’t be met with fanfare and plenty of money as long as you go about announcing it in an interesting and creative manner. By targeting the inbox, you let a lot of people know in a more private fashion which has the effect of making them feel more like they’re in the know and thus more privileged. It’s also easier to announce through the inbox, so you get the best of both worlds.

The Importance of Workplace Safety Posters

Workplace safety posters play an important role in effective safety communications, safety precautions and safety warnings to workers. It is one kind of safety communication. Their applications in chemical industries are very common where various potential hazards present.

Safety regulations and legal require the use of workplace safety posters. Generally, these posters have to be placed in workplaces where hazards exist. They warn workers about specific hazards that accompany their jobs and naturally appear in such workplaces.

Government or Department of Labor in each country has may already established the required workplace safety posters. And in some cases, the government has prepared these printed posters that can be used directly.

When the safety regulation requires such posters application, there will be certain penalties or fines for violations. In general, the employers will be fined when workers get injured due to lack of safety posters as required by the regulations.

Some employers may think that these posters for workplace are only devoted for the workers or employees. But, actually they are wrong. These posters are purposed to protect both workers and employers.

Employers would not responsible for any incident happen in the workplace if they have applied the required posters. As an example is the usage of eye goggle. When the employers have displayed the poster of eye goggle according to the regulation, then when worker or employee gets injured by chemical splash without using eye goggle, the employer does not responsible. The reverse condition is also applied.

However, before displaying any safety posters in the workplaces, always bear in mind that these posters should be relevant, clear and to the point. Use only common words and communicative images or pictures to get workers’ attention.

All eBay Beginners! Here Are 7 Powerful Steps to Launch Your eBay Business

Thousands of eBay members make enough full time income from eBay and are able to quit their day time job. You can be the next. It is much easier to reach your goal if you follow these 7 steps and launch your eBay business in the right direction.

Strong business basics.

Running an eBay business is like running any other businesses. You need to know some business basics. Example: book keeping, sales and marketing, advertising, copywriting, inventory management and so forth. The better you are about business, the easier it will be to manage and grow your eBay business. Start doing your research and homework today.

Have a good and solid business plan.

Without a solid business plan, you will be going no where. You need to put your business plan in writing (either on paper or computer). Example: what you want to do, when you want to do and how you are going to do it. A solid business plan should include all these features like: passion, mission, strategies, organization structures and financial management. You need to sit down in a quiet place and start to map out a detail and solid business plan.

Set realistic and achievable business goals.

After you have developed your business plan, set some achievable financial targets for yourself. What is your sales target every month? Measures your performance every month. By doing this, you can evaluate what is working and what is not. Eliminate what is not working and keep on improving yourself.

Calculate all your business costs carefully.

Keep track of all your business costs, example: eBay fees, PayPal fees, packing materials, shipping costs, buying your merchandise, internet connection, phone line and other business costs. After factor in all the costs, apply an appropriate mark up. If you found that your costs of doing business are too high, then you need to find ways to cut costs or change to other products line.

Keep your investments low.

When you are just starting your eBay business, don’t go out and rent a big office and hire several staffs. Work with what you have, work from home or maybe your room, use whatever office supplies that you have now: your own personal computer, laptop or printer. Keeping your investments or expenses low is keeping your financial risk low. When your eBay business started to grow out of hands, then you need to invest more. When the time comes, you will know.

Don’t invest too much on inventory at the beginning.

Go slow with the inventory until you get your business to speed up. You don’t have to buy a six month supply of merchandise. Order only enough merchandise that you think can sell through a week or two weeks. If things don’t work out, you don’t want to stuck with lots of inventory.

Be patience.

This is the number one thing in all solid businesses. Success comes only with lots of time and hard work. You eBay business is not going to be an overnight success. It might take a few months or years to be very profitable. I have worked hard for about three years before I can see some serious money coming in from eBay. All eBay beginners, study this powerful seven steps carefully and start applying them now. Always have faith and be patience, you can be the next successful eBay seller.